The advent of Twitter saw many people scratching their heads wondering what all the fuss was about. Often misunderstood as some sort of email, Twitter has created a new genre of communication in the online world.
The best way for me to describe it is to share my experience of going for a jog early one morning. I ran down a secluded dirt track, near where I live, which was lined with trees. And I have never heard so much noise coming from the birds in those trees, at 5 'O Clock in the morning. It was like Grand Central train station, a cacophony of tweeting that was amazing to hear.
And so it is with Twitter.com. It's a place for people to take a branch of a tree (or twitter page) and start tweeting. And as they tweet, they're joined by other 'twitterers' (or twits) and before you know it you have your own tree of twits all tweeting away.
Why do Entrepreneurs tweet?
The dynamic of Twitter is quite unlike any other social networking platform in that, much like texting, you have a 140 character limit for each tweet. But this is fine because your tweets should be mere muses, nuggets of information, pearls of wisdom or interesting quotes that are more than served by the limited character allowance.
So long as your tweets are focussed and share a theme, the twits you attract ( or your followers) will look forward to your next tweets and could well be people you could do business with. Further more if they like them enough, they may even pass the tweets to to their followers meaning that you could inherit twits in an exponential fashion.
It's an online marketers dream and used properly could turbo charge any marketing campaign and promote their home based business, but like most other online services, there are things that you need to be aware of.
Twitter.com likes to see that your ratio of followers to the people you are following has a tolerance of 10%. So if you have 2000 followers they wouldn't want to see you following more than 2200 people. This is so that people don't jump onto the system and start following as many random people as possible. It also prevents automated scripts from adding followers to a person's profile.
All this can serve to build the entrepreneurs home business and brand. And with thousands of people following their tweets, they could have a huge captive audience to send the occasional offering to in no time.
Marc Francis is a wealth coach, author and television presenter who helps individuals reach their goals and create personal wealth. To find out more visit http://www.makemoneywithmarc.com
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